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Wall infographics for SuperValu Wall infographics for SuperValu Wall infographics for SuperValu Wall infographics for SuperValu Wall infographics for SuperValu Wall infographics for SuperValu

By adminrezonant

On 05, Jun 2015 | In | By adminrezonant

Wall infographics for SuperValu

When we were commissioned to design the interior graphics for SuperValu (sometime back), we created a set of infographics that communicated different ways in which the organization added value to its retail customers.

Infographics are a cool method to employ as interior graphics. There are a few DOs and DONTs however for this approach:

DOs

  1. Research is important to create relevant content.
  2. There should be a strong story linking all the pieces in the office.
  3. Keeping each piece simple is good.
  4. Each story can have a few sub-pieces.
  5. Needless to say, colors have to be co-ordinated within each piece.

DONTs

  1. Avoiding a preachy messaging works.
  2. Making the message too complex isnt good either.
  3. Wall graphics can be busy, but not incongruent.
  4. Infographics should be strictly avoided on walls with little viewing space.