On 11, Dec 2013 | In Brand | By adminrezonant
The world of advertising has been often criticized for being in the business of lies and people do not generally hesitate to bash advertisers by calling them con men. Unfortunately, this isn’t entirely false and a considerable chunk of Advertising is mostly BS.
It’s unfortunate that advertising can misinform and make them spend money on things they don’t need and it’s more unfortunate that this happens rather frequently. However, there are those one off cases when we have a great product to sell. In such cases, the best path to take is most direct one.