Let’s start a new design project together!
Platform
Held on Zoom
Performed on Google Slides
2
teams
4
games
90
minutes
2
teams
4
games
90
minutes
Overview
The Brand Archetypes Workshop is a meticulously curated 90-minute session for your people who will wage a war of skills and logical & strategic understanding, against each other over engaging brand exercises. Choose a convenient date for your company and leave the rest to us.
Sign up for the workshop
Workshop Details
Registration
Fill out the form and select a date and time this is convenient for you.
Who can attend?
Brand managers, designers, marketing folk, CEOs, CXOs of startups and anybody interested in knowing more about brand archetypes and brand identity.
Team allocation
Participants will be placed in their teams on the day of the workshop. Divided into 2 teams Pandavas and Kauravas, they will compete against one another.
Game play
The interactive games will create an understanding of brands and their positioning. The final quiz answers – the much awaited – custom brand archetype.
Expected outcome
A clear understanding of brand archetypes, and the brand’s custom archetype should have been determined along with brand personality and tone.
Workshop
Details
Registration
Fill out the form and select a date and time this is convenient for you.
Who can attend?
Brand managers, designers, marketing folk, CEOs, CXOs of startups and anybody interested in knowing more about brand archetypes and brand identity.
Team allocation
Participants will be placed in their teams on the day of the workshop. Divided into 2 teams Pandavas and Kauravas, they will compete against one another.
Game play
The interactive games will create an understanding of brands and their positioning. The final quiz answers – the much awaited – custom brand archetype.
Expected outcome
A clear understanding of brand archetypes, and the brand’s custom archetype should have been determined along with brand personality and tone.
Facilitators
Meet your hosts!
The workshop will be conducted by our facilitators who will run things smoothly and hopefully make sure there isn’t a second Mahabharata.
Pramita PN
COntent Writer
Pranjali Shrivastava
Strategic Brand Manager
Sampriti M
COntent Writer
Tarannum Seghal
Visual Thinker
The story so far
Snippets from previous workshops
Previous
Next
The story so far
Snippets from previous workshops
Previous
Next
FAQs
Still have a doubt?
Ask us!
We are exploring a hybrid model for the workshop.
A total of 8-10 people can participate at a time.
A list of the participants needs to be submitted once the date and time is fixed for the workshop.
Brand managers, CEOs, CXOs of startups and anybody interested in knowing more about brand archetypes and brand identity.
Any brand or person from any geographical region can participate in the workshop.
The names of the participants need to be submitted to us and the facilitators will divide the participants into teams.
The results are given during the workshop itself. With the help of the quiz the results of the archetype are determined through percentage.
At the moment we are providing this consultancy as a complimentary service.
There are 4 games that participants take part in. All four of them are interactive and team games.
The first game is a matching game. The name of the 12 archetypes will be listed and a set of various logos will be provided to the teams. The agenda is to sort out the brand logos into their respective archetypes.
The second game is a naming game. In this game, a set of 8 cards are presented with different brands and fill in the blank phrases. The teams have to write in one word what they think of the brand, this identity and mission.
The third game is the quiz that helps determine the brand archetype. This is a quiz for all the participants that is meant to be done individually. A percentage of results are received by each participant, and is compared with the rest to understand the ultimate brand personality.
The fourth game is meant to understand the brand’s mission, vision, what they offer and areas where they can improve and obstacles they can overcome.
FAQs
Still have a
doubt?Ask us!
We are exploring a hybrid model for the workshop.
A total of 8-10 people can participate at a time.
A list of the participants needs to be submitted once the date and time is fixed for the workshop.
Brand managers, CEOs, CXOs of startups and anybody interested in knowing more about brand archetypes and brand identity.
Any brand or person from any geographical region can participate in the workshop.
The names of the participants need to be submitted to us and the facilitators will divide the participants into teams.
The results are given during the workshop itself. With the help of the quiz the results of the archetype are determined through percentage.
At the moment we are providing this consultancy as a complimentary service.
There are 4 games that participants take part in. All four of them are interactive and team games.
The first game is a matching game. The name of the 12 archetypes will be listed and a set of various logos will be provided to the teams. The agenda is to sort out the brand logos into their respective archetypes.
The second game is a naming game. In this game, a set of 8 cards are presented with different brands and fill in the blank phrases. The teams have to write in one word what they think of the brand, this identity and mission.
The third game is the quiz that helps determine the brand archetype. This is a quiz for all the participants that is meant to be done individually. A percentage of results are received by each participant, and is compared with the rest to understand the ultimate brand personality.
The fourth game is meant to understand the brand’s mission, vision, what they offer and areas where they can improve and obstacles they can overcome.
Follow us
Follow our social media accounts for updates on this program and more.
Find which archetype your brand falls under by attending the uniquely curated 90-minute workshop by Rezonant.
Register for our unique
Follow us
Follow our social media accounts for updates on this program and more.
Find which archetype your brand falls under by attending the uniquely curated 90-minute workshop by Rezonant.
Learn more
about our