Partner & Creative Director
Pranav joined Rezonant as a trainee in 2013 and has refused to leave ever since. Pranav has the knack to easily bridge the gap between message and consumer. His ability to get to the root of the brief, understand outcome, create strategy, create content and work with and while enabling a team of creative professionals is immense. His skilled handling of complex presentations to tough clients with ease places him amongst the few who can create, sell and get their vision executed. Pranav is constantly able to find a unique way of telling an old story which makes his work fresh and engaging. Possesser and unleasher of the most infectious laugh in office, Pranav can be found shooting comedy sketches, searching for Biryani and playing badminton all over town.
Creating a unique and ‘happy’ healthcare experience for each patient for Care.fit
Care.fit is part of the illustrious and disruptive Cure.fit group that has revolutionised healthcare in India. Care.fit wanted to create a healthcare experience for patients unlike any other. We were happy to oblige.
A magazine brochure makes mundane office goers ‘go wild’
Discovery Village is a brand of corporate team building retreats with 4 properties spread across the south of India. Beautiful, scenic properties with expertly crafted group activities conducted by trained professionals are the major strengths of the brand. Rezonant helped DV with a magazine themed brochure design that made office goers and families alike go ‘wild’!
An exercise in art direction to make physical invites fun
A cutting-edge retailer selling greeting and invitation cards online, Inksedge straddled both worlds of tradition and technology. We enabled them to create buzz online and re-define their website and visual strategy with creative art direction.
An unusual careers website for India’s #1 book seller
Rezonant helped build Flipkart’s employer brand communication during its growth stages. Part of the communication was a careers website themed like a bookshelf.
Employee experience design for innovative travel tech company
Rezonant designed the employee experience design for Amadeus, one of the top technology companies in the travel sector. The core strategy was to use travel as the flavour for all communications.
Employer Branding for Flipkart, India’s #1 success story
Rezonant developed the Employer Branding for Flipkart, India’s top eCommerce company homegrown by two young entrepreneurs. We helped narrate the anecdotes that made the company inspirational on the way.
Informative and creative office graphics for a ‘science-friendly’ tech start-up
Office graphics for Truelyser required an awareness of mulltiple sectors along with a deep understanding of their employees. Truelyser – owned by the SigTuple group – is the B2B arm of the business. Truelyser manufactures and distributes state-of-the-art diagnostic solutions. We were engaged by them to create an inspiring space for their new office in HSR.
Employer Branding for a bright startup in healthcare tech
SigTuple is a data-driven Indian technology startup founded in 2015 that makes cutting-edge medical diagnostics software. Rezonant helped build the employer branding program, and office space that would reflect the company’s inspirational vision and culture.
Creating engaging office graphics for genius health-tech employees
Office graphics and a strong employer brand were what rapidly growing health-tech start-up SigTuple needed. We created an office that was vibrant, informative and reflected the founders’ vision.
Naming and Identity for a stunning Irish pub at 1 MG Mall
The naming and identity program for this Irish themed pub is based on that Blimey moment that everyone gets once in a while. Rezonant designed the customer experience program for this project.
Office graphics to inspire brilliant techies at the #1 credit card company
American Express prides itself on its rockstar technology team. Our task was cut out; create office graphics that inspires these rockstars.
ITC Guntur celebrates 5 brilliant flavours of Andhra with 3D installations
This residential complex at ITC Guntur was a true melting pot of different cultures. The legendary company is known for creating top managers and leaders. We wanted to inspire them with local art.
1 useful book for the customer. A giant step for real estate.
Real estate brands are notorious for a poor post-sale experience. At SOBHA, the team takes great pride in the quality of their homes and their customer service. This book highlighted both.
An inspiring healthcare office for a 1 year old start-up
Mirable is a healthcare startup that runs a state-of-the-art chain of primary healthcare and diagnostics centres called Humain Health. Mirable envisions to be the preferred healthcare provider for a billion Indians in the near future.
Go to market for a startup with impressive focus on Diabetes
We helped DiabetaCare, a startup chain focused on Diabetes management, go to market through a combination of ATL, BTL and physician engagement campaigns.
Informative and inspiring office graphics for one of India’s oldest and largest companies
Office graphics for ITC was a challenging prospect. ITC is one of India’s foremost private sector companies with a diversified presence in FMCG, Hotels, Packaging, Paperboards & Specialty Papers and Agri-Business. Representing all of this well in the office would require a deep dive into the ITC eco system and that is just what we did.
1 beautiful real estate brochure. Many happy customers.
A real estate brochure of today really needs to stand apart from the ordinary dime-a-dozen brochures that can be found literally everywhere. Our approach was to create an artistic brochure that inspires the reader and paints a true lifestyle picture for a potential resident.
An informative real estate brochure to captivate buyers
A real estate brochure that created buzz for the project and showcased the legacy of the brand.
Senior living communication for our ‘young’ seniors
Senior Living has always been looked at from a lens of ‘incapable seniors in need of help’. We changed that lens completely.
An unforgettable real estate launch of a novel ‘senior living’ project
A real estate launch with style, scale and most importantly, humour!
A unique experience center for a luxury real estate project
Experience Center design is a fairly new endeavour for our country. We approached it in a touchpoint oriented manner that mapped each interaction between consumer and brand for which we created design interventions.