Visual Thinker

Shrida Shah

Shrida is a Visual Communication Designer from Gujarat. She obsesses over perfecting minuscule details in her work, and is uncomfortable when a numerical doesn’t end with a five(5) or a zero(0). Branding intrigues her most. She enjoys the challenge of creating something that has the power to resonate with the mass. She believes that design should be intuitive, dynamic, and expressive but also petulantly whines about the choice of typefaces in menu cards at (almost!) every restaurant. She loves to travel and is eternally torn between her fascination for the mountains and the hustle of a city. When not working, you will find her annoying her kitten, planning her next trip and occasionally reading a book.

Projects

Gizmo

A Digital signage product to enhance company culture

More People

Chief Thinker

MP Hariharan

Hari is passionate about nation building through design.

Creative Thinker

Hrishikesh B

A philosopher at heart, Hrishi can be found discussing life and its pursuits with random strangers.

Partner & Creative Director

Pranav Mathur

Pranav has the knack to easily bridge the gap between message and consumer.