Real Estate Sobha MarinaOne 01
A sublime real estate project website for SOBHA
Marina One, in Kochi is a premium waterfront apartments project. This real estate project website presented viewers a digital experience into the physical features of the project.
Challenge

This real estate project website had to engage prospects online, by creating an engaging digital experience that would allow remote buyers to experience the property. It also had to help drive footfalls to the project experience center.

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Strategy

Create a visually-rich website with clear explanation of features. Replicate the physical experience centre digitally to encourage visitors to schedule a visit to site. Ensure that CTA helps drive action from the digital user.

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Design

The ‘achiever’ concept has been extended here. We worked closely with the architectural team to provide detailed views of what the buyer would see from different apartments. 

real estate project website
Built on a simple CMS such as WordPress

A premium real estate project website experience

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Mobile responsive
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Detailed look into the features
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Detailed landing pages for different types of homes

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Clear sitemap with clear navigation and discovery
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Showcase views seen from each unit
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Detailed landing pages for different types of homes
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Detailed look into the features
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Integration of marketing automation tools like HubSpot

Outcome

Plenty of warm leads from a website with low bounce rate and over 6 minutes average time spent per visitor.

A premium real estate project website with low bounce rate and over 6 minutes average time spent per visitor. This website replicated some of the physical features of the experience centre such as digital post-its. View the website here.

Credits