{"id":27275,"date":"2023-03-23T11:03:39","date_gmt":"2023-03-23T05:33:39","guid":{"rendered":"https:\/\/rezonant.net\/?p=27275"},"modified":"2023-06-09T13:52:40","modified_gmt":"2023-06-09T08:22:40","slug":"digital-experience-centre","status":"publish","type":"post","link":"https:\/\/rezonant.net\/general\/digital-experience-centre\/","title":{"rendered":"12 efficient suggestions for building a digital experience centre"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27275\" class=\"elementor elementor-27275\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-613559cc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"613559cc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-248aa36b\" data-id=\"248aa36b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a6dc212 elementor-widget elementor-widget-text-editor\" data-id=\"7a6dc212\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p style=\"text-align: left;\">Over the years, we have designed several <a class=\"rank-math-link\" href=\"https:\/\/rezonant.net\/solutions\/cx-design\/experience-centre-design\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"experience centres (opens in a new tab)\">experience centres<\/a>. So who will find a digital experience centre to be a good use-case? The usual suspects in the consumer space &#8211; brands in high-value retail, luxury real estate, luxury automobiles, along with some in the B2B space &#8211; IT service companies, manufacturing and pharma.<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:image {\"id\":10329,\"sizeSlug\":\"large\"} --><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"550\" class=\"wp-image-10329\" src=\"https:\/\/rezonant.net\/wp-content\/uploads\/2020\/06\/Technology_Rezonant_Design_IBM_Experience_Centre_Design_01.gif\" alt=\"branding companies in Bangalore\" \/>\n<p>\u00a0<\/p>\n<figcaption>Digital Lamp for IBM&#8217;s Experience Centre (Courtesy: Rezonant Design)<\/figcaption>\n<\/figure>\n<p><!-- \/wp:image --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>By nature, an experience centre is physical. However, with a few clever phygital additions, brands can extract value out of this investment. Here are some methods to build a digital experience centre:<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<li><strong>Virtual Reality (VR), Metaverse and Augmented Reality (AR) <\/strong>\u00a0&#8211; Allow visitors to immerse themselves in interactive virtual or augmented environments that showcase your products, services, or brand and create an immersive digital experience centre.<\/li>\n<\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:image {\"id\":27276,\"sizeSlug\":\"large\"} --><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" class=\"wp-image-27276\" src=\"https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse-1024x578.jpg\" alt=\"\" srcset=\"https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse-1024x578.jpg 1024w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse-300x169.jpg 300w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse-768x434.jpg 768w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse-1536x867.jpg 1536w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\n<p>\u00a0<\/p>\n<figcaption>An experience centre is a great way to take your visitor to your brand&#8217;s metaverse (Image: Stock)<\/figcaption>\n<\/figure>\n<p><!-- \/wp:image --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<li><strong>Digital story books<\/strong>\u00a0&#8211; These provide a tactile experience (you would have seen those videos in newspapers in the Harry Potter movies) and have high recall value<\/li>\n<\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<li><strong>Interactive Touchscreens<\/strong>\u00a0&#8211; Install interactive touchscreens that allow visitors to learn more about your products or services, browse through digital catalogs, and explore your brand&#8217;s story.<\/li>\n<li><strong>3D projection map<\/strong>\u00a0&#8211; How about showing your real estate customers a whole story via video projected on a 3D model of your project?\u00a0It makes for an engaging digital experience centre.<\/li>\n<\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<li><strong>Social Media Walls<\/strong>\u00a0&#8211; Display social media feeds and user-generated content related to your brand or products on large screens to encourage visitors to engage with your brand.<\/li>\n<li><strong>Digital Signage<\/strong>\u00a0&#8211; Use digital signage to showcase dynamic and engaging content, including product demos, videos, and animations.<\/li>\n<\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:image {\"id\":27278,\"sizeSlug\":\"large\"} --><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"461\" class=\"wp-image-27278\" src=\"https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/1-1-1024x461.jpeg\" alt=\"digital experience centre\" srcset=\"https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/1-1-1024x461.jpeg 1024w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/1-1-300x135.jpeg 300w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/1-1-768x346.jpeg 768w, https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/1-1.jpeg 1120w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\n<p>\u00a0<\/p>\n<figcaption>Digital signage installation (Courtesy: Rezonant Design)<\/figcaption>\n<\/figure>\n<p><!-- \/wp:image --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<li><strong>Mobile Apps<\/strong>\u00a0&#8211; Develop a custom mobile app that provides visitors with additional information and interactive experiences, such as location-based scavenger hunts or augmented reality features.<\/li>\n<li><strong>Interactive Displays<\/strong>\u00a0&#8211; Create interactive displays that incorporate physical elements such as motion sensors, audio, and lighting to engage visitors and create a memorable digital experience centre.<\/li>\n<li><strong>360-Degree Videos<\/strong>\u00a0&#8211; Offer visitors the opportunity to view 360-degree videos that provide an immersive experience of your brand or product.<\/li>\n<li><strong>Gamification\u00a0<\/strong>&#8211; Use gamification techniques, such as leaderboards or digital badges, to encourage visitor engagement and create a fun and memorable experience.<\/li>\n<li><strong>Live Streaming<\/strong>\u00a0&#8211; Stream live events or demonstrations to social media platforms or your website, providing an engaging and interactive experience for visitors who are unable to attend in person.<\/li>\n<li><strong>Conductive ink walls\u00a0<\/strong>&#8211; Engage customers with simple walls that have more to <a class=\"rank-math-link\" href=\"https:\/\/www.youtube.com\/watch?v=RG5Fi-eCLbc\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"them (opens in a new tab)\">them<\/a> than meets the eye<\/li>\n<\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>By nature, an experience centre is physical. However, with a few clever phygital additions, brands can extract value out of this investment. Here are some methods<\/p>\n","protected":false},"author":2,"featured_media":27276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"content-type":"","spay_email":"","footnotes":""},"categories":[1],"tags":[],"jetpack_featured_media_url":"https:\/\/rezonant.net\/wp-content\/uploads\/2023\/03\/Metaverse.jpg","_links":{"self":[{"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/posts\/27275"}],"collection":[{"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/comments?post=27275"}],"version-history":[{"count":17,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/posts\/27275\/revisions"}],"predecessor-version":[{"id":27592,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/posts\/27275\/revisions\/27592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/media\/27276"}],"wp:attachment":[{"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/media?parent=27275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/categories?post=27275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rezonant.net\/wp-json\/wp\/v2\/tags?post=27275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}