Captivating real estate marketing with ‘EXTRA’
Real Estate Sobha Get Used to
Real estate marketing is a difficult process. This strategically created book was a way to give SOBHA an edge and comprehensively communicate the reasons why their product is better.
Challenge

To help SOBHA create a real estate marketing tool that would impress upon potential buyers and home owners the minute attention to detail SOBHA puts into the creation of each home. To generate respect for SOBHA processes, technology and craftsmanship. To communicate to the buyer how much SOBHA really cares. To paint a lifestyle picture to the buyer.

Real Estate Sobha Get Used to
Real Estate_Sobha_Get Used to Extra_Book_Mobile_View
Real Estate Sobha Get Used to
Real Estate Sobha Get Used to
Real Estate Sobha Get Used to
Research

Work with team SOBHA to understand how a SOBHA home has a 100 different unique features which all add to the functionality of a home. Understand what a real estate customer really wants. Understand the luxury buyer

 

Real Estate Sobha Get Used to
Real_Estate_Rezonant_Design_Sobha_Get Used to Extra_Book_Research_Mobile_View

Design

1. Customer Experience Design

2. Category and content planning

3. Detailed photography

4. Documentation

5. Print design

6. Real estate marketing with a detailed understanding of the space

Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 11

Detailed photography strategy for real estate marketing

Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 05 1
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 06 1
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 07 1
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 08
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 11 1
Real Estate Rezonant Design Sobha Get Used to Extra Book Design 12 1
Real Estate Rezonant Design Sobha Get Used to

Impact

Wide-spread appreciation from SOBHA team including the Chairman, Mr. Ravi Menon. A visual tool that replaces the specifications section universally. Customers are able to understand the effort put in by SOBHA.


Check out the SOBHA website here.

Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to
Real Estate Rezonant Design Sobha Get Used to