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This office for EY Bangalore doubles as an accurate local tourist guide
EY Bangalore is one of the most prominent offices of EY that is frequented by clients in the South region. We designed an experience consistent with other office graphics experiences for EY.
Challenge
EY is one of the world’s largest consulting companies with a strong brand language. How does one extend that language and yet bring a personalisation to the function of the space. The Bangalore office is a key driver of business in South India.
Strategy
Leverage the styles in the brand guidelines to build fresh doodles and assets. Create personalisation for each location based on the region. This office extended the theme of showcasing local tourist spots used in offices of EY across India.
Design
The core design philosophy revolved around the basic pillars of EY’s brand. Use powerful photographs to showcase brand attributes. Alongside we told stories of local locations through meeting room names and panels.
Meeting rooms at EY Bangalore showcased local attractions
Glass graphics - Partner cabins
Wall graphics
History Wall
People Wall
Cafeteria
Signages
Outcome
Our journey with EY has been over 7 years and ongoing. Each office has resulted in creating value for the stakeholders that occupy it. This office for EY Bangalore extended EY’s massive brand presence in this region. Young employees at EY provided feedback that the meeting room names inspired them to explore those local places.